I was at a job fair today recruiting rehab students and there was a rehab company that had video clips of their therapists at one of there clinics. The clip outlined what their therapists do and the kind of treatment they provide. It was definitely neat, particularly because they were the only company that utilized technology as a way to showcase what their folks do and what it's like to work there.
As a recruiter, I may not have the intimate knowledge of my business units that the hiring managers do, but having something like this, to help showcase a day in the life of X would be awesome because it provides someone who is looking for a role the insight he/she might be looking for from a practitioner's point of view. In the ideal world, you're at a job fair with folks who are part of the line of business you support. If not, why not have a hiring manager share your company's story or what its like to work in her/his area as a back up.
Based on my experience there today, know my next goal will be to incorporate technology as part of our job fair stuff..... Stay tuned.... =)
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